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November, 13th 2019
Designregio Kortrijk - Kiosk #hackyourjeans
During the entire month of November we used the Kiosk in Kortrijk to create awareness around the huge amount of denim ending up in the landfill. Together with the sustainable 'Tjur' swing of Copain the message of saving our coming generations from this problem was clear. In collaboration with De Kringloopwinkel Kortrijk we placed a custom-designed textile collecting container next to the Kiosk and people could 'drop their jeans' to be part of the closed loop system
November, 12th 2019
Het Laatste Nieuws - European Spinning Group & Jules Clarysse NV in K in Kortrijk
Producer of textile and fashion yarns European Spinning Group (ESG) and bath textile producer Jules Clarysse NV from Pittem join forces in shopping mall K in Kortrijk to promote circularity and co-creation.
November, 8th 2019
Love Home Fabics - #hackyourjeans launch
On November 6th, we launched the new website of #hackyourjeans. With the help of towel producer Jules Clarysse, we did it in a festive way!
November, 7th 2019
Made in West-Vlaanderen - European Spinning Group launches #hackyourjeans
KORTRIJK – The launch of the #hackyourjeans platform took place in Kortrijk. #hackyourjeans is an initiative by European Spinning Group (ESG), the family company that is located in Spiere, is active in production and distribution of textile and fashion yarns. They launched the campaign 'Drop Your Jeans' together with producer of bath linen Jules Clarysse NV from Pittem.