Blog 18.10.2019
Reportage Focus WTV on circular textile production
In October the regional television station Focus WTV visited our production plant in Spiere-Helkijn.
Julie Lietaer explained the process of spinning a yarn from a fibre that has been shredded to give it a new life and her motivation to do so!
Recycling post-consumer jeans
The textile industry is one of the most polluting industries in the world. By researching the possibilities of working with post-consumer recycled materials we wanted to contribute in offering solutions.
The choice to use denim as a resource was easy. Producing cotton takes up a lot of water, energy and space, when we give a longer life to a pair of jeans, it helps the ecological footprint.
Moreover, when you recycle denim in a proper way, the fibre is still good enough to spin combined with other ecological materials such as Tencel. Tencel is a fibre derived from wood pulp of sustainable wood sourcing and a closed loop production process.
#hackyourjeans
Through the #hackyourjeans project, where co-creation is stimulated using the post-consumer recycled denim yarn, European Spinning Group wants to inspire people to buy circular products. ESG proves that upcycling worn off textile leads to high-end products made with the yarn.
Click on the link below to watch the reportage!
Source: focus-wtv.be
![wtvlogo.png wtvlogo.png](
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https://www.hackyourjeans.com/img/news/1580310438-wtvlogo.png?q=90&w=730&s=d997219379f63f49d998ff95da8ae4b3 730w,
https://www.hackyourjeans.com/img/news/1580310438-wtvlogo.png?q=90&w=960&s=2b5b3b1c1ab4eed2c1e889ee6844bab9 960w)